Feature Snapshot
Summary:
Originating Domain is the website where the TrustedForm Certify Web SDK is installed, and from which certificates and leads are generated.
Key Benefits:
- Provides transparency into the origins of a certificate
- Enables filtering and risk management capabilities
Typical Use Cases:
- Auditing lead sources
- Blocking leads from domains known to produce poor quality leads
- Increase efforts to purchase leads from domains known to produce high quality leads
Best Practices
- Request a list of domains used to generate leads from your sellers.
- Notify sellers when you no longer wish to receive leads from a specific domain.
Troubleshooting
| Symptom / Error | Likely Cause | Resolution |
|---|---|---|
| Certificate shows an incorrect originating domain | The website may use an iFrame which allows it to display a different website’s content | Expect for the domain shown to be the domain the consumer saw during their interactions with the website |
| Originating domain is missing | Certain sources (e.g. Facebook, Native Mobile Appplications) do not use a domain | Ensure any logic using the domain gracefully handles scenarios where it is not present |
Frequently Asked Questions (FAQ)
Q: What is the Originating Domain?
A: It is the web domain where the TrustedForm Certify Web SDK is installed and certificates are generated.
Q: Why is the Originating Domain important?
A: Originating domain is often a strong indicator of lead quality and can be valuable when analyzing traits of successful and unsuccessful leads.
Q: How is Originating Domain difference from Page URL?
A: Originating domain is the main website address (e.g. activeprospect.com), while the page URL includes the domain plus the specific path to a single page on that site (e.g. activeprospect.com/trustedform).
Glossary
| Term | Definition |
|---|---|
| Originating Domain | The website from which a TrustedForm certificate or lead is generated. |
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