Confirmed Owner

Feature Snapshot

Summary:
Confirmed Owner is an Insights datapoint that can tell you who registered the orginating domain of a certificate in the ActiveProspect platform.

Key Benefits:

• Gain Transparency – See exactly which vendor owns the domain generating your leads
• Strengthen Compliance – Ensure you can trace leads back to accountable, verified partners
• Build Trust – Work with vendors who are willing to share ownership information

Typical Use Cases:

• Compliance teams ensuring that only leads from properly verified domains are used in regulated outreach
• Lead buyers who mandate that their vendors only supply leads from websites which that vendor owns

How the Confirmed Owner Works

When you request the confirmed_owner property in an Insights request, the originating domain will be looked up in ActiveProspect’s domain registration database. If that domain has been registered then the owner will be identified. If the owner is one of your connected partners and has given permission to display their name to you then the value of the confirmed_owner property will be the name of that partner’s account in the ActiveProspect platform. If the owner is not someone you are connected with the value will simply be “ActiveProspect Verified Account”. IF the domain has not been registered the value will be “No Verified ActiveProspect Account Identified”.

Step‑by‑Step Instructions

1. Navigate to the Connections Page:
   Log into your ActiveProspect account, navigate to the Domains section, click “Add Domain,” and enter the domain you wiHere you’ll see your current partners/connections and options to add new ones.
2. Invite Your Partners:
   Click the ‘Invite to Connect’ button on the top right. Enter your partner’s email(s). Under Reason for invitation, select: “I want my vendor to grant permission to share their domain ownership so I can verify if they own the domain.” Add a personal note (optional), then click ‘Send Invite’.
3. Your Partner receives an email:
   An email arrives asking your partner to connect with you and allow ActiveProspect to share information to confirm that they own the domain where your leads are generated.
4. Using the Cofirmed Owner Datapoint:
   If you’re on Insights API v4.0, include confirmed_owner in your Insights request. For request/response examples and schema details, please refer to our API Documentation.

Expected Result:
When you request the confirmed_owner data point for a certificate generated on a domain owner by your partner, their account name will be returned.

Best Practices

• Review your sources regularly: Look for certificates tied to “No Verified ActiveProspect Account Identified” and work with those vendors to confirm their ownership.
• Encourage vendors to connect: Transparency benefits both buyers and sellers. Help your partners understand that confirming ownership makes them more trusted.
• Use Confirmed Owner in lead routing: Prioritize leads from connected, verified partners where ownership is disclosed. Flag or filter others for review.

Frequently Asked Questions (FAQ)

Q: What is a Confirmed Owner?
A: A Confirmed Owner the ActiveProspect account which has registed the domain used to generated a TrustedForm certificate.

Q: Why is it important to use the Confirmed Owner data point?
A: This allows you to ensure that the leads you purchased were generated by an ActiveProspect Verified Account or specifically one of your partners to help mitigate risk introduced by unknown sources.

Glossary

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